software
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the yak is back
Continue reading →Today is Apple’s 50th birthday. Tim Cook shared a letter about “50 Years of Thinking Different.” There are animated homepages, Paul McCartney concerts at Apple Park, commemorative t-shirts, David Pogue just published Apple: The First 50 Years and there’s a lot of well-earned celebration for a company that really has put a dent in the universe.
But I’ve been thinking different about a lost side of Apple’s legacy. The side that hides yaks in software.
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bruce the wonder yak didn't understand when it wasn't weird
Continue reading →On the Macintosh episode of Version History, David Pierce and Nilay Patel had a lot of fun riffing about Mr. Macintosh, Steve Jobs’s obscure concept for a digital cryptid who lives in your computer.
About 15 years later, Apple actually shipped something very similar, except instead of a mysterious little man it was a yak named Bruce.